The Battle Between Projectors And TVs At CES 2019

Last Updated January 22,2019

Recent years have seen a rise in demand for display devices with a large viewing area, especially from homeowners. People want projectors and TVs that can provide a cinematic experience in their living rooms and dens. In the past few years, companies have been releasing models of projectors and TVs to cater to the demands of the consumers.

The introduction of Laser TVs has been blurring the line between projectors and TVs. Laser TVs are projectors that have an ultra-short throw ratio and can be installed just a few inches away from the projection screen. They also have integrated streaming capabilities and come with a sound system. Here are a few Laser TVs introduced at CES 2019.

JMGO S3 4K Laser TV

JMGO was one of the first companies to introduce Laser TVs. It upheld its reputation as a trendsetter with the third iteration of its Laser TV. The latest offering from JMGO is the JMGO S3 laser TV that features true 4K resolution for lifelike pictures, 3000ANSI Lumens high brightness, 0.21:1 ultra-short throw getting 100inch screen @ 20cm away from the wall, HDR 10 support, etc. The S3 Laser TV is expected to hit the market sometime in late 2019. JMGO is already selling its SA Laser TV model that are 1080p DLP ultra-short throw projectors rated at 2,300 lumens with HDR10 capability.

JMGO S3 4K Smart Laser TV

LG CineBeam HU85L

LG also added a new model to its laser projector collection with the introduction of the HU85L projector. It is also an ultra-short throw ratio projector designed to be a substitute for TVs. It can project 90” imagery at a distance of 2” and 120” imagery at a distance of 7” from the screen. The HU85L is a 4K projector with a brightness rating of 2,500 lumens, an inbuilt operating system, and a stereo sound system. 

LG CineBeam HU85L

Optoma P1

Optoma has also jumped onto the ultra-short throw projector bandwagon with the introduction of its P1 Smart 4K Laser Cinema. It is a 4K ultra high definition (UHD) laser projector that is capable of projecting 120” imagery at a distance of a few inches from the screen thanks to its ultra-short throw ratio. The P1 projector has a brightness rating of 3,000 lumens and is HDR10 compatible. It has an Android-based OS and an integrated NuForce soundbar and is an all-in-one home theatre solution. It can be controlled with smart assistants including Amazon Alexa and Google Assistant. It is expected to hit the market in the second quarter of 2019 at a price of around $3,000.

Optoma P1

Viewsonic X1000-4K

Viewsonic is another company that introduced an ultra-short throw ratio projector that can replace TVs. Its X1000-4K projector is a 4K UHD device that uses an LED instead of lasers. The projector has a brightness rating of 2,200 lumens and Rec.709 color accuracy. It has a built-in OS and is compatible with smart assistants. It is capable of projecting a 100” image while being placed a few inches away from the screen. The X1000-4K also has an integrated Harmon Kardon soundbar for a comprehensive home theatre experience. 

Viewsonic X1000-4K

TVs Presented At CES 2019

Many brands also unveiled new models of TVs at CES 2019. Quite a few of them had large screen sizes and are targeted at customers who need a TV with a large display area for their living rooms and home theatres. Some of the most popular TVs presented at CES 2019 are listed below.

Hisense U9F ULED TV 

Hisense also announced new premium TVs at CES 2019. Its U9F TV boasts of a 75” screen with a peak brightness rating of 2200 nits. It makes use of the brand’s ULED technology for delivering excellent color and contrast. The TV also features a Hi-View processor that leverages AI algorithms for further enhancing picture quality and producing life-like images. It is expected to launch in June 2019 and will carry a price tag of about $3,500.

Sony Master Series TVs

Sony presented quite a few TVs that it is planning to bring to the consumer market in 2019. Its Z9G TV is an 8K offering in the Master Series lineup from the brand with a diagonal size of whopping 98”. A slightly smaller 85” variant of the Z9G will also be available. Sony also introduced its A9G 4K TVs that will be manufactured in three different sizes – 55”, 65”, and 77”. Besides these, Sony showed off X8500G and X9500G LCD monitors that will be available in sizes up to 85”. 

Samsung QLED TVs

Samsung introduced a 98” version of its 85” 8K TV that was released in the previous year. Besides these two sizes, the QLED TVs are also available in 65”, 75” and 82” variants. They are based on Samsung’s QLED technology and use AI algorithms to upscale content having a lower resolution. The TVs will also be compatible with iTunes and AirPlay 2.


LG also presented its new range of OLED TVs along with LCD TVs at CES 2019. Its Z9 OLED TV has an 8K resolution with a diagonal size of 88”. It is aimed at buyers who need a large-sized display in their homes. LG also exhibited their SM99 LCD TV that has a size of 75”. Both TVs are now compatible with Amazon Alexa. The center of attraction for LG was their 65” Signature OLED TV R that can be rolled into a box when not in use. 

Projectors vs TVs – Which Will Reign Supreme?

Tip: JMGO designs and manufactures various smart projectors with unique exterior design, and recently launched its new flagship model, JMGO N7L, a 1080p portable smart projector with revolutionary round-shape design. 

JMGO N7L smart projector

When it comes to large displays, the rising affordability and popularity of projectors and Laser TVs have presented buyers with an alternate option. While both projectors and TVs have a place in the market, people are starting to prefer projectors over TVs.

One of the primary reasons for the same is the lowering cost and increasing image quality of the projectors. Projectors capable of projecting a 100” image are becoming cheaper than large-sized TVs (those in around 80” to 100” range). Also, traditionally projectors couldn’t match the image quality of TVs. However, advancement in projection technologies, especially laser projectors, have allowed modern projectors to project images that are at par with the images of TVs.

Another issue that prevented people from buying projectors over TVs was the ease of installation associated with TVs. While TVs can be installed just about anywhere, it is not the same with projectors. Most projectors had to be installed at some distance from the screen or wall. They also required mounts if they were to be installed on a ceiling.

However, the introduction of projectors with an ultra-short throw ratio has made it easier for buyers to choose projectors over TVs. These projectors can be installed just a few inches away from the screen, and they occupy the same space as TVs. The growing number of ultra-short throw ratio projectors, as was evident from CES 2019, has leveled the playing field between projectors and TVs. Buyers no longer have to be concerned about installation while choosing between a projector and a TV as they require similar space for installation.   

Quite a few projectors or Laser TVs launched at CES 2019 have an ultra-short throw ratio. They are comprehensive home theatre systems that have a built-in OS for streaming and come with an integrated audio system. They are primarily designed to be placed close to walls and occupy minimum space, i.e. they are destined to replace TVs in living rooms of consumers who want a large viewing area.

However, this does not imply that TVs are going to become obsolete. Buyers who need a display device for their living room that has a small or medium viewing area will find TVs to be the more economical option out of the two. But for people who want to watch movies and shows on a large screen with a cinematic experience, Laser TVs and ultra-short throw projectors are the ideal choice. 



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